Detalles MARC
| 000 -LEADER |
|---|
| fixed length control field |
01966nam a2200337Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20201020172307.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
191128s2015 mx ado gr 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786071507570 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CO-JMCR |
| Transcribing agency |
CO-JMCR |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
spa |
| Language code of original |
eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4012 / |
| Item number |
T367a |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Thompson, Arthur A., |
| Relator term |
autor |
| 9 (RLIN) |
11760 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Administración estratégica : |
| Remainder of title |
teoría y caso / |
| Statement of responsibility, etc. |
Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, [y 1 más] ; Revisión técnica, Gil Armando Sánchez Soto, Carlos Ruiz Díaz, María Eloíza Treviño Ayala [y 3 más] ; traducción, Ricardo Martín Rubio Ruíz |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Decimonovena edición |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
México : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
2015. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
534 páginas : |
| Other physical details |
ilustraciones, diagramas, fotografías, gráficos a color y a blanco y negro ; |
| Dimensions |
27 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Incluye índice análitico. Incluye notas a pie de páginas. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
¿Qué es una estrategia y por qué es importante? -- Proyectar la dirección de una compañía: su visión, misión, objetivos y estrategia -- Evaluación del ambiente externo de una compañía -- Evaluar los recursos, capacidades y competitividad de una empresa |
| 520 0# - SUMMARY, ETC. |
|---|
| Summary, etc. |
Presenta un análisis actualizado y ameno de los conceptos básicos y herramientas analíticas de la administración estratégica |
| 534 ## - ORIGINAL VERSION NOTE |
|---|
| Introductory phrase |
Crafting and executing strategy. The quest for competitive advantage |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
Traducido del inglés |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Administración estratégica.-- Planificación estratégica-- Gestión empresarial-- Administración de empresas-- |
| 9 (RLIN) |
11761 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Peteraf, Margaret A., |
| Relator term |
autora |
| 9 (RLIN) |
11762 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gambler, John E., |
| Relator term |
autor |
| 9 (RLIN) |
11763 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sánchez Soto, Gil Armando, |
| Relator term |
revisor |
| 9 (RLIN) |
11764 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ruiz Díaz, Carlos, |
| Relator term |
revisor |
| 9 (RLIN) |
11765 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Treviño Ayala, María Eloísa, |
| Relator term |
revisora |
| 9 (RLIN) |
11766 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rubio Ruíz, Ricardo Martín, |
| Relator term |
traductor |
| 9 (RLIN) |
11767 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
